Friday, 2 August 2013

Introducing Rosie Bella

We asked you to choose the design of our latest charity bag in aid of Cancer Research UK
- you told us that every Fiorelli woman was looking for something functional and chic in
colours that would transcend the seasons. So, we present you with our latest charity bag
in an updated bowling bag design, with elegant long handles to tote over your shoulders,
finished with accessible side pockets for your daily essentials.

Previewed at Race for Life events across the country, we had runners and supporters
lusting after it in your hundreds. Available in rich autumnal tones; tan, chocolate, red and
monochrome, it is the must-have bag of the season and, with £10 being donated to
Cancer Research UK it’s AW13’s feel-good accessory too.

 someone you love, admire or are inspired by. We received over 80 entries at Race For Life
events and on Twitter using #FiorelliCharity.

We are now delighted to reveal to you the name for our latest charity bag - Rosie Bella.
Chosen by Kiran who took part in the Race for Life in Richmond, running for her nieces
Rosie (5 years) and Bella (3 years) who sadly lost their granddad to cancer a year ago.
During his illness Rosie and Bella were an inspiration for their granddad, sharing many
magical moments with him. Kiran tells us that “this bag is a gift from me to them”.

We hope that the Rosie Bella bag in aid of Cancer Research UK will be a symbol of hope
and inspiration to all - with every purchase bringing us one step closer to kicking cancer,
together we can make this happen.

Our Rosie Bella bag is now available on the Fiorelli website, so you can start styling your
Autumn look straight away. Buy it here and Tweet to @Fiorelli_Bags to show us your style
with the Rosie Bella.

No comments:

Post a Comment